This project focused on creating visual content for the men’s and women’s golf teams at Keiser University. The goal was to capture the teams’ competitive spirit, discipline, and identity through short-form video content.

Being part of the team as a player allowed me to build genuine connections with the athletes and gain a deeper understanding of the program’s culture. This perspective helped me create content that felt authentic while remaining visually engaging and suitable for digital platforms. The videos were designed to showcase the team’s identity and support recruitment efforts by attracting prospective student-athletes.